The aim is to ensure that the artistic product is made available to its appropriate section of the public under the most favourable conditions for its reception.

The Pride of the Tribe
For all levels of government, Arts Interlink provides consultancy services in the provision of cultural amenities, heritage protection, arts management, training in arts management at university level and national promotion campaign management.

The aim is to ensure that the culture of a community is maintained and developed within the society itself, and is projected sympathetically to the outside world.

The Global Village
In international trading terms, the turnover in cultural goods (such as books and films) amounted to US$388 billion (UNESCO 2000). With tourism (where cultural tourism is a major element), the arts are among the world's largest industries.